Baobab
Total centralization from production to sales on an international level for a real-time, end-to-end view of activities
E-commerce Omnichannel POS Klaviyo Shopify Logistic & Warehouse B2B Invoicing Production
Baobab Collection is a Belgian creator of luxury candles and diffusers. Known for its unique collections, the brand distributes its products worldwide through an e-shop, boutiques, and B2B resellers. Baobab values European craftsmanship and stands out for the quality and originality of its creations.
Challenge
Baobab aimed to centralize its real-time data to optimize the management of its international subsidiaries and improve productivity.
4 Key objectives to reach
- Integration of different international entities (Europe and USA)
- Centralization of production, stock, and sales data
- Optimization of B2B and B2C processes
- Real-time information synchronization
Solutions
Eezee-it centralized Baobab's activities into Odoo,
optimizing production, stock, and sales management.
1Odoo integration with Shopify
Eezee-it developed APIs integrating Odoo with Shopify, thus centralizing online sales management and accounting reports.
2Odoo App Point of Sales
The integration of Odoo POS enabled the rapid opening of a boutique in New York, providing a unique customer experience.
3Centralization of production data
Unification of the production chain and stock management through Odoo, offering a real-time view of Baobab's activity.
Result
Unified operations
&
increase
your
business productivity
Baobab's various entities are now centralized under Odoo, allowing efficient and real-time management of production, stock, and sales data across all their operations.
This integration has streamlined processes, reduced manual workloads, and provided comprehensive visibility into all business activities.
As a result, productivity has increased significantly, and profitability has improved across the board.
- Opening of a New York boutique in record time
- Successful integration of Baobab Europe and USA
- Improved stock and sales management
Enhanced data
visibility with Odoo
Odoo's integration offers Baobab enhanced visibility into their data, providing real-time insights that drive better decision-making.
- Comprehensive dashboard for production and salesmetrics
- Real-time inventory tracking
- Detailed analytics and reporting tools
Enhanced data
visibility with Odoo
Odoo's integration offers Baobab enhanced visibility into their data, providing real-time insights that drive better decision-making.
- Automated stock movements
- Real-time customer tracking notifications
- Simplified order preparation with continuous scanning
Flexibilty & strategic evolution
Adaptability and
open architecture
Odoo's open architecture allows rapid adaptability and easy integration of new features and applications. This flexibility offers an unbeatable Go to Market to respond to rapid market changes and integrate new technologies without disrupting existing operations.
Geographic expansion and easy replication
Odoo facilitates deployment and opening to new geographic markets. System integration can be easily duplicated for new markets, subsidiaries, or franchise structures. This ability to replicate existing systems allows for rapid and efficient international or local expansion.
Adaptation to new requirements
Systems quickly adapt to new requirements, such as adding marketplaces, stock management, and other critical operational processes. Eezee's expertise in implementing automations reduces human interaction, minimizing associated risks and costs.
Meet our experts !
Ikrame was in charge of this amazing project !
Let’s talk about how Odoo can do the same for you.

